OutreachGenius Raises $1.4 Million CAD, Bringing Total Pre-Seed Funding to $1.7 Million
WINNIPEG, Manitoba - June 22, 2026 - OutreachGenius, the Revenue Capture and Intelligence Platform purpose-built for franchise brands and multi-location home services businesses, today announced it has raised $1.4 million CAD, bringing its total pre-seed funding to $1.7 million CAD.
The round was led by BDC Capital through the Black Entrepreneurs Fund, with participation from Maple Bridge Ventures, DMZ, Capital M Ventures, FHB Remembrance Inc., Front Row Ventures and a group of strategic private investors.
Founded with a mission to help home services businesses capture every revenue opportunity, OutreachGenius builds the infrastructure that enables franchise brands and multi-location operators to respond faster, recover lost opportunities, and continuously improve revenue performance through AI-powered intelligence.
Every year, home services companies invest millions of dollars into generating demand, yet fewer than 10 percent of leads become paying customers. The challenge is often not demand generation but revenue capture.
Missed calls, slow response times, disconnected systems, and lost follow-up create substantial revenue leakage across the industry - and the problem compounds across every location. OutreachGenius was built to close that gap and maximize the return on every marketing dollar these businesses spend.
The platform follows up with new leads in under 60 seconds - faster and more consistently than any internal team can sustain across multiple locations - engaging prospects while intent is highest and converting more of them into booked work. And because the same proven conversation runs every time, trained once and deployed across markets, brands get a consistent customer experience at every location without adding headcount at each one.
For Life Saver Pool Fence, a national pool safety franchise brand, that consistency turned inbound demand into booked appointments at scale - 425 appointments and more than $1 million in pipeline, with conversion rates still climbing as the AI agent improves over time.
"Speed-to-lead is everything in home services. No human being is ever going to call a customer as fast as AI will. OutreachGenius gives us that speed, a consistent script and an agent that is trained exactly the way we want from day one."
- Eric Lupton, CEO of Life Saver Pool Fence
The same economics hold at the location level. Atlanta Painting Company, a leading multi-location operator in Metro Atlanta, kept its Angi lead spend flat at $30,000 per quarter and worked with OutreachGenius to cut lead slippage and raise its average deal size - turning that same spend into $108,640 in quarterly Angi-attributed revenue, up from $60,000, a nearly 81 percent increase on the same lead spend.
To date, OutreachGenius has handled more than 1.3 million customer conversations and helped home services organizations reduce lead slippage by as much as 25 percent, generating hundreds of thousands of dollars in additional revenue from existing marketing investments. The company has supported leading North American franchise brands and multi-location operators including CertaPro Painters, Floor Coverings International, PuroClean, Wise Coatings, and Life Saver Pool Fence Systems, among others.
"Our mission has always been deeply personal," said David Owasi, Founder and CEO of OutreachGenius.
"I experienced this problem firsthand as a College Pro Painting franchisee while completing my software engineering degree. Like many operators, we were generating leads, but we couldn't always respond fast enough. We lost opportunities simply because there weren't enough hours in the day.
What excites me most is that AI has finally made it possible to solve this problem at scale. We're building the solution that the contractor version of myself would have desperately wanted - one that helps franchise brands and multi-location operators capture every opportunity, recover lost revenue, and continuously improve from every customer interaction.
This is more than software for us. It's the combination of lived experience in the home services industry, deep technical expertise, and a relentless focus on solving a problem that costs operators millions of dollars every year. We understand the magnitude of the opportunity because we've lived it ourselves."
The newly raised capital will accelerate development of the company's proprietary Revenue Capture and Intelligence Platform, expand its sales and customer success teams, strengthen its data and intelligence capabilities, and support continued expansion across North America.
OutreachGenius is building the Revenue Intelligence Layer for home services - a platform that combines customer conversations, operational data, property intelligence, and proprietary signals to help franchise brands and multi-location operators understand what is happening in their markets, identify revenue opportunities earlier, recover lost revenue automatically, and continuously improve performance across their networks.
"As we continue working with operators across North America, one message is becoming increasingly clear," added Owasi. "Home services businesses don't just need more leads. They need a better system for capturing and maximizing the value of the opportunities they already have. Our vision is to become the revenue infrastructure powering the next generation of franchise and multi-location home services brands."
